Santhosh VenkateshOct 18, 20234 min readKey Considerations for Choosing Ad Monetization Technology for PublishersIn today's dynamic digital landscape, the choice of ad monetization technology is a critical factor for publishers, especially those in...
Santhosh VenkateshApr 12, 20234 min readExplore Types, Benefits and Challenges of Programmatic AdvertisingThe use of technology to buy and sell advertising inventory using an automated and data-driven process is known as programmatic...
Santhosh VenkateshApr 5, 20233 min readLatest Trends of Programmatic Advertising in 2023 - Voiro TechnologiesThe capability to speed up the purchase of ads and provide large audiences makes programmatic an ideal digital advertising option. Even...
Santhosh VenkateshMar 23, 20233 min readHow Programmatic Advertising Platforms Can Benefit Your BrandProgrammatic advertising is the process where the automated bidding mechanism is employed for real-time automated purchasing and selling...
Voiro TechnologiesFeb 22, 20233 min readThe Future of Publisher Ad Monetisation Technologies: Unlocking New Streams of RevenueAd monetization technologies have been an integral part of the publishing industry for many years. As the industry continues to evolve,...
Santhosh VenkateshJul 8, 20223 min readProgrammatic Advertising: Main Concept and Various Benefits to KnowProgrammatic advertising refers to the use of the automated bidding mechanism for the real-time, automated buying and selling of ad...
Santhosh VenkateshJun 6, 20224 min readHow Programmatic Advertising Helps in Making the Most of Your Marketing BudgetProgrammatic advertising harnesses the effectiveness of automated bidding to bid for inventory in real-time and assists advertisers to...